SearchMarket added “Prepare for the holiday season with July’s Demand Gen Drop.” to the SEO monitoring flow. This is an original operational note, not a copy of the source: it identifies the promotion area affected by the signal and where it should be checked across a website, ad campaign or product page. The material is classified under paid search advertising. sm.ai uses the signal in the next cycle for page checks, keyword mapping, publication planning, search visibility and daily reporting on impressions, clicks and average position.